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The
first London Marathon,
Raising of The Mary Rose,
Prince
Charles & Princess Diana's Royal Wedding
Fireworks Display, Hyde Park
The Falklands Campaign - England Salutes Our Task Force,
The
Royal Poppy Ball
Battle
of Britain D-day Celebrations
The Berkley Square Ball
Tower Bridge Walkway Opening
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In the early 1990's
Peter became a director of a British plc and by 1994 began
to explore and experiment with the new internet industry.
He could foresee the impact that the internet would have on
the commercial world and the power it will gain when the population
was ready for such a new and very confusing system of information
exchange.
Peter Yexley
is a genuine UK Internet Marketing Pioneer.
That
dim and distance past was a challenging time for anyone in the
internet industry, Peter Yexley and a few others were Internet
Pioneers and no matter how excited, enthusiastic and ambitious
they were, few listened - the world was not ready for the world
wide web.
Modems
were slow, sites were painfully slower and left a lot to be
desired in terms of design, structure and navigation. The DOT
COM era was a mere flicker away. By 1996 Peter Yexley saw the
emergence of website wizards the inevitable instant website
designers.
He
likened it to the Californian Gold Rush of 150 years ago, he
didn't want to be a miner, a gold digger or any other form of
prospector. This wasn't a case of being afraid of hard work,
but rather a case of seeing the opportunity in providing the
tools, facilities and all important back-up, all of which were
totally necessary to each and every gold digger... and did those
gold diggers arrive?, accompanied by the cowboys! Peter Yexley
set up his stall and provided the back-up, experience and facilities.
Domain
names were expensive and free ones were long and clumsy, search
engines were few and quite easy to get listed.(Google never
existed!) Everyone took advantage of the magic tricks, blinking
text, spinning globes, gory backgrounds and really bad graphics
- the bad taste websites arrived!
Still
resisting the urge to join the ranks of website designers, Peter
could see another level, born from those unfortunate casualties
of the cowboys and gold diggers. He started The Web Doctor.
www.the-web-doctor.co.uk
okay you can call it 'ambulance chasing' but someone had to
do it ! The Web Doctor still operates (pardon the pun) even
today more than a decade later.
The
idea behind The Web Doctor was that in many cases businesses
still could not see this powerful marketing opportunity but
accepted that they needed a website because the media and government
kept telling them so.. From this fell three types of victim,
those who paid massive amounts of money and got very amateur
websites, those that paid very little for amateurs to create
websites, and those that chose the DIY method.
By
this time e-commerce was really growing and more and more websites
were being added to the world wide web. Real website designers
were common and Yellow Pages finally added a new section !!
(That was a breakthrough - and a battle Peter Yexley fought
and won !!!)
The
Web Doctor was making websites better, Peter added hosting to
his business and began providing low cost domains. It was excellent
for those who were paying far too much for their websites and
receiving little or no service. Many cowboys were leaving the
wild west internet frontier to sell other new trends and leaving
even more casualties - The
Web Doctor was busy.
Peter
Yexley added www.UKHQ.com
to his business, this was to be the hub of his internet marketing
business. Real marketing experts don't sit on their backsides,
and real pioneers like Peter Yexley forge new avenues constantly
moving forward. Peter also operates
www.thewordis.com.
